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Catalyst Alumna Samata hired for Change Communications at Accenture

Catalyst alumna Samata has been hired for the role of Senior Change Analyst at Accenture Bangalore. Samata was mentored at Catalyst for a career in communication – social sector – climate action while she was pursuing Bachelors in Mass Communication at Shri Shikshayatan College Kolkata. She was selected for the Post Graduate Programme in Public Relations & Corporate Communication at Xavier’s Institute of Communications, Mumbai.

As a Change Management – Analyst at Accenture, Samata will be responsible for:

  • Defining Change Management strategies to support business transformational change programs
  • Leveraging social and digital technologies for change management and communications
  • Assisting clients in developing their change capability and becoming more agile businesses
  • Co-creating solutions and conducting user review sessions, and running stakeholder agreement meetings
  • Conducting Change Management Impact Analysis and developing treatment plans
  • Supporting Change Measurement activities via a Change Readiness tool
  • Working with the HR Transformation team to implement HR Systems such as Success Factors and Workday
  • Collaborating with a dynamic, international team and contributing to practice-building efforts such as recruiting, training, and attending community events
  • Coaching and mentoring junior team members to excel in their roles
  • Contributing to large-scale transformational change projects globally
Shinjini SenguptaShinjini Sengupta
15:30 10 Jun 23
Catalyst have been an excellent experience for me. Saurveswear Sen sir is an excellent mentor as he believes in interaction between teacher and student. Sir is very supportive and always available for all the support and help required.
Shyamasree JanaShyamasree Jana
07:28 14 May 23
I joined Catalyst in the month of November, 2021. I was keen to pursue my career in the field of social sector and Catalyst has been the perfect platform for me where I got guidance extensively by both Sauraveshwar Sir and Team. They have a well articulated plan for the aspirants to balance between all the subjects required to focus on for the competitive examinations. Along with Mathematics, Reasoning and Vocabulary, we had a separate website where we could go through the entire General Knowledge and General Studies which will be useful for the exams. There are separate one - to - one sessions as well by Sauraveshwar sir himself along with doubt clearing classes. We also attended various seminars and workshops on the prevailing social issues and on the solutions so as to curb it down. It has been a wonderful experience with Catalyst!
srijana ghoshsrijana ghosh
14:39 13 May 23
Catalyst has literally been the path of direction in leading me into my area of actual interests and especially fully utilize my potentials. It provides a vast source of resources in terms of networking, all the the necessary updates in the social sector. Saureshwar sir has been the most humble mentor, and has been supportive even beyond the course and been in touch continuously. Catalyst has been a great decision in my life for sure!
Sreya BanerjeeSreya Banerjee
11:18 10 May 23
Catalyst has been a great experience for me. Sauraveswar sir is an incredible teacher. He teacher us each and every topic with ease and even repeats it for us. He has been available all the time over phone. Whenever I used to feel nervous for vivas or exams I used to call him up. All the topics that came in our exam was explained thoroughly by sir. It was really great journey with catalyst. I can't even imagine that I could enroll myself in Symbiosis. I always used to dream but sir helped me in turning my dream into a reality.
Chandreyee GuptaChandreyee Gupta
14:48 22 Jan 23
It has been a great learning experience and journey with Catalyst Learning Services. I had enrolled in Catalyst in the year 2014. I was aspiring to study Masters and I required preparations for the competitive examination. The structured academic planning helped me to prepare for the exam. The classes were informative and insightful, and my doubts would be cleared as well. I was given study materials and questionnaires on the concepts taught, that helped me to strengthen my analytical, quantitative and qualitative skills sets. Overall I had a learning experience studying in Catalyst. I was able to pass the competitive examination and the following rounds. I got admissions in the Masters Programme in 2015. I sincerely thank Catalyst Learning Services for helping me in preparations and guiding me in the journey.
Shipra GuptaShipra Gupta
07:25 19 Aug 22
I got to know about Catalyst via What's app group. Before joining, they will take an orientation where they will try to understand your requirement and help you to see how can they help you. Going forward it was a smooth journey. They were there on every step and always a call away.
Madhurima RoyMadhurima Roy
11:17 09 Aug 22
It is a great learning space. It has given me the opportunity to push myself further to the edge at which I never thought I could have ever reach. Thorough learning and exercising has helped me overcome my many fears. Words would fall short to express the gratitude and gratefulness to this place.
DIYA MAJUMDARDIYA MAJUMDAR
05:02 27 Jul 22
I found about Catalyst through a random Google search. At that very time I was not very sure about which career path I should choose that will be best for me. After connecting with Sauraveshwar sir in catalyst. I could get a sense of what I should do next after my undergrad. As I joined catalyst during covid year, it really helped me a lot to get through a lot of entrance exams. The materials provided from catalyst helped me a lot in preparing better for the exams. Also, the guidance I received from sir was very useful not just for the exams but also for life ahead.
Ankit SinghAnkit Singh
09:02 10 Jul 22
One of the best platform to learn and grow in such an amazing atmosphere. I thank the mentor as well as founder Sauraveswar Sen Sir for putting his effort and creating a holistic purview in every students mind who has been with catalyst as he has served the purpose and keeps on doing the same after we have finished our courses as well.
Sudeshna BandyopadhyaySudeshna Bandyopadhyay
08:23 03 Jul 22
When I first joined Catalyst, I had little to no idea of what I was going to do after graduation. Sauraveshawar Sir guided me day in and day out to help me come to a conclusion about my plans for Masters. It has been a wonderful experience.
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Xavier Institute of Communications (XIC), Mumbai offers a variety of Post Graduate Diploma programs in Communication.

Courses & Curriculum Highlights:

  • Post Graduate Diploma in Journalism & Mass Communication (PGDJMC): This program equips you with the skills to be a multi-skilled journalist across various platforms – print, broadcast and new media. The curriculum covers areas like reporting, editing, new media storytelling, investigative journalism, media laws and ethics.
  • Post Graduate Diploma in Public Relations and Corporate Communication (PGPRCC): This program prepares you for a career in public relations and corporate communication. You’ll learn about public relations strategies, crisis communication, corporate social responsibility, media relations and reputation management.
  • Post Graduate Diploma in Advertising & Marketing Communication (PGADMC): This program imparts knowledge on advertising and marketing communication strategies across traditional and new media platforms. You’ll cover subjects like advertising research, consumer behavior, market planning, digital marketing and branding.
  • Post Graduate Diploma in Film, Television and Digital Video Production (PGFTVDP): This program provides comprehensive training in filmmaking, cinematography, video editing, sound design and scriptwriting. You’ll get hands-on experience in filmmaking through various projects and workshops.
  • Post Graduate Diploma in Communication for Development (PGCFDev): This program equips you with the skills to design, implement and evaluate communication strategies for social development projects. You’ll cover areas like development communication theories, community engagement, advocacy communication and behavior change communication.

Placements & Recruiters: XIC boasts a very strong placement record with a dedicated placement cell that facilitates recruitment by leading media and communication organizations. Some of the recruiters include The Times of India, Hindustan Times, Indian Express, Network 18, Star India, Publicis India, Ogilvy & Mather, Madison World, Weber Shandwick, Edelman, Reliance Industries, Mahindra & Mahindra, Tata Motors, etc.

Starting Salary: The starting salary varies depending on the chosen specialization, student’s experience and the recruiting company. However, on average, students can expect a starting salary of INR 6-10 lakhs per annum.

Admission Procedure:

  • Admission to the PG Diploma programs at XIC is based on an entrance exam followed by a personal interview.
  • The entrance exam tests the candidate’s knowledge of current affairs, general communication and analytical abilities.
  • The personal interview assesses the candidate’s motivation, communication skills and suitability for the chosen program.

Online Entrance Test: The Xavier Institute of Communications Entrance Test (XET) is conducted online. You can find more details about the exam format and syllabus on the XIC website

Interview: Shortlisted candidates will be called for a personal interview at the XIC campus in Mumbai. The interview typically focuses on the candidate’s educational background, work experience (if any), career goals and their understanding of the chosen specialization.

At Catalyst Learning Services, we take pride with our alumni at XIC like Samata, Sreenanda, Zainab, Debolina and many more who were guided with our comprehensive mentorship program tailored specifically for aspirants preparing for the Xavier Institute of Communication (XIC), Mumbai entrance test and interview. Here’s how we guide and mentor XIC aspirants to succeed in their journey:

  1. Entrance Test Preparation:
    • Current Affairs and General Knowledge: We provide in-depth coverage of current affairs, major events, and general knowledge topics relevant to the media and communication industry.
    • Analytical Abilities: Our mentorship program includes analytical reasoning exercises, mock tests, and practice questions to enhance candidates’ analytical skills.
    • Communication Skills: We focus on improving candidates’ verbal and written communication skills through interactive sessions, feedback, and language enhancement activities.
  2. Interview Guidance:
    • Personalized Coaching: Our experienced mentors conduct mock interviews to simulate the actual interview experience. We provide constructive feedback and guidance to help candidates refine their responses and presentation.
    • Career Goals Alignment: We assist candidates in articulating their career aspirations, aligning them with their chosen specialization at XIC, and showcasing their passion and commitment during the interview.
    • Portfolio Building: For candidates with prior work experience or relevant projects, we help them create a professional portfolio highlighting their achievements, skills, and contributions.
  3. Specialization-Specific Training:
    • Tailored Curriculum: Depending on the chosen specialization (e.g., Journalism & Mass Communication, Public Relations & Corporate Communication, Advertising & Marketing Communication, etc.), we offer specialized training sessions focusing on the core concepts, industry trends, and best practices.
    • Case Studies and Industry Insights: We supplement theoretical knowledge with real-world case studies, industry insights, and guest lectures by industry experts to provide a holistic understanding of the chosen field.
  4. Personalized Support:
    • Mentorship: Our mentors provide personalized guidance, support, and motivation throughout the preparation process. They address individual learning needs, monitor progress, and offer strategies for improvement.
    • Mirror Tests and Feedback: We conduct regular mock tests and assessments to evaluate candidates’ readiness for the entrance exam. Detailed feedback and performance analysis help candidates identify areas of strength and areas that need improvement.

By leveraging our mentorship program, XIC aspirants can enhance their knowledge, skills, confidence, and preparation level to excel in the entrance test and interview, paving the way for a successful career in media and communication.

About Catalyst: Since 2011, students and working professionals have been able to successfully craft a career with Bachelors and Masters programmes offered by TISS, Azim Premji University, TERI, XIM, IIT, Nirmala Niketan, NLSIU, Sciences Po, London School of Economics and Political Science, Symbiosis, IIMC, ACJ, XIC, JNU, Ambedkar University et al with capacity building training for development sector and climate action at Catalyst.

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